“Source quoTe from ebony?.”
— Ebony Magazine Interview
Fiscal/Revenue & Relationship Management
Manage operating and capital budgets that support the Office of Health Equity, including revenues and expenses.
Generated $5M in revenue from multicultural markets and support funding that generated $700M.
Develop strategic and transformative partnerships with key players in multicultural markets for scalable and sustainable programming and revenue generation.
Program/Project Management
Oversee project management and lead cross-functional teams, in supporting and achieving AHA commitments, including the Health Impact and Health Engagement Goals and Strategies to attain a 20% health improvement for all Americans by 2020.
Staff Lead for the National Diversity Leadership Committee comprised of 30 industry thought leaders.
Volunteer management of 50+ local, regional and national volunteers.
Director of Marketing
Provided direct strategic input to develop and integrate marketing and communications strategy that resulted in 1.7 billion impressions.
The Power to End Stroke cause has engaged over 668,000 individuals since inception, which resulted in 55% making lifestyle changes and 80% being satisfied with the campaign and its’ assets.
Established the criteria for identifying and recruiting Volunteer Ambassadors (Key Opinion Leaders) within diverse communities. As a result, over 30,000+ Ambassadors were recruited and these Ambassadors led at least one health activity during the course of the year.